A Consultant s Dilemma

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You have to find what people want and find a way to produce it for them, at the best possible exchange rate. Many intelligent types create products, entertainment, services. Many become clarity training development, writers, etc. It's not difficult, but it can be hard work getting things going. If you are going to participate in the great paper-chase of compounded interest in a controlled game of human society, you must think outside the box.

For example, let's say you're an Instructional Design. You work with trainers to assess the effectiveness of their material. Did their audiences learn what they need to learn? Did you package your material effectively?

Clean the kitchen. In my company, everybody takes a turn at kitchen duty. In my household, everybody is expected to clean up their own messes and pitch in at meals. As CEO, you have to set the example - then demand that everyone follow it. You're responsible for your gains and your mistakes. Responsible people gain respect, so clean up your own messes and be responsible.

This income opportunity promises immediate, long term and wealth building income. The immediate income opportunity involves ordering limu from TLC and then selling it directly at a mark up for profit. It also has incentives to recruit more AAP Distributors to work under you and offers you a share of each of those distributors' profits. The long term opportunity is basically the same as the immediate income opportunity. The wealth building opportunity also has the same basic features but offers a bonus for Leadership Development as well as a couple of other membership opportunities.

Unfortunately a large percentage of these investments of time, money and effort in these courses, books and programs are wasted. Books don't get opened, tele-seminars aren't attended, workshops are forgotten and much more. It isn't really the fault of the author, Instructional Design or trainer for these problems. While there are things that these people can do to improve the results gained from their products, in the end it isn't their responsibility.

How, then, do managers transcend from a traditional, transactional approach to leadership, in which the manager negotiates with the subordinate: "Do this, and this is what I'll give you." Often, these are not explicit conversations, but rather implicit understandings. The employee knows that if he does 'this and this,' and not 'that and that,' he'll receive something in return. Does this method of 'leadership' build commitment from staff? Does it enroll the individual in a common mission and vision? Or is it oriented more towards compliance and implicit consent of not rocking the boat?

Consider books, courses, audio programs all a part of your grander learning process. Commit to finding ways to practice what you are learning, and to finding ways to receive feedback (from yourself and/or others) about your progress.

Another thing to check on is that if the SEO consultant is using the proper methods of advertising online. Keep in mind that there will be ones that try to work some scams just to increase rankings for their client. But you would not want this for your website since this will not lead to anything good. It cannot increase your sales as well as your popularity. So, as much as possible, you need to know how they do their SEO techniques. This way, you can choose the good SEO clarity training development and get rid of the fraud ones.

The third reason for YOU to call customers is that you appear more successful when you do. Just reflect on the story I shared with you. If you HAD to place a bet right now regarding the success of all the clarity training development I described, who would you bet on as being the most successful? You'd probably bet on the consultant that called me. When you call your customers, they see you as someone who's doing her job well and obviously has it together. If they ever become a consultant on your team, they'll feel confident that their recruiter is a leader!

For example, let's say you're an Instructional Design. You work with trainers to assess the effectiveness of their material. Did their audiences learn what they need to learn? Did you package your material effectively?

If you read any articles about the importance of Instructional Design (ID) you will find them peppered with the words engage and process, and yes, basic requirements of Instructional Design are that it engage learners and help them process specific information. But that's not why you need ID. I have completed countless ID projects for a variety of industries, and I have found only one reason for instructional design. That is to attract a learner. The value of instructional design is in its ability to attract, because attraction has the power to change behavior.

Risk-taking. Leaders sometimes take a fall-some are harder than others. But if they do not risk their neck and their reputation, then they will not also learn the value of victory. Young leaders have to come to terms with the level of risk they can take comfortably. They also need to learn how to establish safety nets in case some of their risky maneuvers fail.