Use Your Imagination But DonÂ’t Break The Fundamental Logo Design Principles
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1. Badges and Buttons- Web based companies use various types of buttons in their logo design. You can see round shaped button, round edge small squares, play button and a range of other types of buttons in corporate logos.
One must firstly have a detailed discussion with the designer so as to analyze the strength of the designer. The next thing you got to do is to explain him/her your business attributes. Until and unless the designer is completely aware of your business, how can you then expectt him/her to give a unique face to your business? Therefore it is of utmost importance to tell the designer all what you wish to portray via your logo.
4 - Shades
A shade or a screen of a color presents certain challenges when imprinting your logo. Let's say your logo is in blue, and the designer has used several shades of the blue in the logo. Shades are printed by imprinting "dots" and leaving some of the background between the dots. The darker the shade, the more dense the printing of the dots. The easiest example is to think of a B&W photo in a newspaper where you can really see the dots. Well what happens if you want to order a blue coffee mug with your logo on it? If you have any issues concerning the place and how to use Logo Venture Client Reviews, you can speak to us at the web-page. You'll probably want to print your logo in white. Well then what are you going to do with the screens of blue? I would certainly suggest that you have a version of your logo where only solid colors are utilized, preferably giving yourself an option to print a one color version of your logo without screens.
It is always a wise decision to present only the top ideas before a client. This helps a logo specialist to do away with confusion that might crop up when a whole range of designing ideas is presented to a client. In order to keep a client less confused, presentation of only the top ideas proves crucial. When as a designer you are being selected, then there is no need to impress a client by going out of your way. A professional has a better understanding of his work but at the same time the suggestions of clients also needs to be paid heed to.
A viable logo is one of a kind, sensible, outwardly alluring, and conveys its expected message. In its essential frame, a very much outlined logo is a type of brand character. However perplexing or tedious the outline procedure gets, the final result should dependably be easy to comprehend, huge, persisting, flexible, and proper.
Logo design is an art and there is no strict rule for custom logo design. The success of a logo depends on the creativity and efficiency of the designer. However, a brand logo must meet a certain standard and to do that successfully, you should follow some basic principles.
3 - Size
There will be times where you'll need to print your logo small. Is your logo still readable if it's only 1" wide? Smaller? Print your logo at various sizes and make sure that it's still readable and looks great at every size. This is another reason to create horizontal and vertical versions of your logo. Sometimes one of the two formats may work considerably better at smaller sizes. If your logo is unreadable when it's small, you've got a problem.
The attempt to design your logo design your self isnt at all a bad one but the condition is to posses the required expertise. If you know the art well then no one can be better than you to design the logo since you fulfill the pre-requisite completely i.e. you know your organization the best therefore youll be able to portray the authentic picture of your business in front of your target audience.
The shape of your logo should be simple and unique at the same time. You can use text and symbols both in your logo design, but make sure that they complement each other and create a cohesive design. For instance, Dolby Digital logo contains both text and symbol, but the shape of Dolby Digital logo is so unique that once you see it, its hard to forget it.
As a logo designer, you cannot afford to dwell in your own world only and understand the design concepts yourself. Your client for whom you are designing the logo, if not well-versed, should be aware about how you are going about with the whole logo designing process. From the moment you start sketching the lines in your blank canvas, the drafts and blueprints can be mailed to a client and a designer then waits for the feedback. When checking out the scale of balance, it will be observed that the professional designers know their job better. The clients also need to know the level till which they should interfere in the working process. Too much poking of the nose can lead to curbing of the creative flair of a logo specialist.
1 - Layout
When designing a logo, consider creating a horizontal and a vertical version of your logo. If your logo is tall, it will not print well on a pen. And if it's too wide, it will never print well on a stress ball. By creating two versions of your logo (with the same basic elements), you open up endless possibilities for utilization of your logo. You may be surprised at how often you utilize your secondary layout of your company logo.
